In everything we do, we believe in nurturing a child’s imagination. We believe that imagination holds the key to creating a future with unlimited possibilities. The way we nurture a child’s imagination is by making our products beautifully designed with lots of creative storytelling potential to allow for hours of play and imaginative dreaming.
With a little bit of imagination added to our storytelling play sets you could be:
- an astronaut flying his spaceship to the moon to eat hamburgers with the Martians
- a rider in a snail race speeding around the bug town of Amanita
- going along with Alex on adventures in his closet elevator
- helping the mermaid queen fend off pirates to keep her ocean creature safe
- cooking up concoctions in the witch's kitchen
- helping farmer Mike with his farm